Volume: 19 Issue-01 (January-June) 2024

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ACHIEVING GENDER EQUALITY : EXPLORING CORRELATION BETWEEN INVESTMENT FOR FEMALE CHILD IN GOVERNMENT SCHEME WITH SPECIAL REFERENCE TO SUKANYA SAMRIDDHI YOJANA

ABSTRACT

Purpose: The objective of present study to find out the effect of central government scheme Sukanya Samridhi Yojana in the investment on female child. The study approaches qualitative research using descriptive method. Findings: we have to find out the 3 types of attitude prevailing in respondents attitude towards investment on female child with Sukanya Samridhi Yojana. -Impartial approach , Financial comfort-ness , Financial backing Practical Implications: The practical implications are about providing information about motivating factors , gender equality factors affecting the investment in Girl child . Government is promoting more number of scheme for development of female child, but the attitude of the people lies in these 3 factors-Impartial towards the development of female child ,Financial Comfort-ness ,Financial Backing, that makes the people to make the people in investment. Originality :After initiating pilot study, the questionnaire is updated and revised with various variables and constructs and initiated with primary data collection method. The application of various statistical tools for measuring the relationship between the attitude of the female child and parents , guardians attitude about gender equality. Paper Type: Empirical Research

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